Privacy Policy
Last Updated: January 2026
ForCupsCake.co.uk ("we," "us," or "our") operates as an affiliate website providing information about Sky Bet betting sites and gambling services. This Privacy Policy explains how we collect, use, and protect your information when you visit our website.
Information We Collect
We collect the following types of information:
- Personal Information: Name, email address, and other contact details if you voluntarily submit them through contact forms or newsletters.
- Technical Information: IP address, browser type, device type, operating system, and pages visited.
- Cookies: We use cookies to track your interactions with our site (see Cookie Policy below).
- Usage Data: Information about how you navigate our website, including clicks, time spent on pages, and referral sources.
How We Use Information
We use collected information for the following purposes:
- To conduct analytics and understand user behaviour on our website
- To track affiliate conversions and commissions from linked gambling operators
- To improve website functionality, content, and user experience
- To respond to your inquiries if you contact us
- To comply with legal obligations and prevent fraud
Cookie Policy
We use the following types of cookies on forcupscake.co.uk:
- Essential Cookies: Required for site functionality and security.
- Analytics Cookies: Track user behaviour and site performance (e.g., Google Analytics).
- Affiliate Tracking Cookies: Monitor clicks and conversions for our gambling affiliate partners.
- Marketing Cookies: Remember user preferences and deliver targeted content.
You can control cookies through your browser settings. Most browsers allow you to refuse cookies or alert you when cookies are being sent. Please note that disabling cookies may affect site functionality. For more information, visit www.aboutcookies.org.
Third-Party Links
Our website contains links to third-party gambling operators, casinos, and affiliate partners. ForCupsCake.co.uk is not responsible for the privacy practices of these external websites. We recommend reviewing their respective privacy policies before providing any personal information. We do not control their data collection, use, or security practices.
Your Rights
Under UK GDPR and UK Data Protection Act 2018, you have the following rights:
- Right of Access: Request a copy of your personal data held by us.
- Right to Rectification: Correct inaccurate or incomplete information.
- Right to Erasure: Request deletion of your data (subject to legal exceptions).
- Right to Restrict Processing: Limit how we use your information.
- Right to Data Portability: Obtain your data in a structured, machine-readable format.
- Right to Object: Opt-out of direct marketing and affiliate tracking.
To exercise these rights, contact us at the address provided below.
Data Retention
We retain personal information for as long as necessary to fulfil the purposes outlined in this policy. Analytics and affiliate tracking data are typically retained for up to 24 months. If you request deletion, we will remove your information within 30 days, subject to legal obligations that may require longer retention.
Contact Us
If you have questions about this Privacy Policy, wish to exercise your rights, or have concerns about our data practices, please contact us:
Email: [email protected]
Website: forcupscake.co.uk
If you are unsatisfied with our response, you have the right to lodge a complaint with the Information Commissioner's Office (ICO) at www.ico.org.uk.